








Pophams is a bakery and restaurant based in East London. I designed a range of packaging for the launch of their new in-house product range, available at Pophams home. The packaging consisted of box sleeves, packaging card labels and sticker design. Our aim was to create a strong and recognisable brand identity that looked beautiful on the shelves and could be applied across each product. We established a illustrative style that was minimalistic, playful and unique. This project was very special to me as I've been a long time frequenter over the years since I first moved to London.