Faceless is a boutique Multimedia Management and Content Creation Agency based in London. I was commissioned to create a logo for Faceless. We wanted to create a logo that was sleek, minimal and clean yet also approachable. I used a bold, elongated typeface which had a confident and trusting feel to it.
For the symbol of the brand, we wanted to create something that wasn't explicitly clear at first glance, and steer away from the generic and expected. The solution was creating a hidden face within the logo when presented horizontally by flipping the second E (the E's as the two eyes and the L as the nose) which reflected the notion of creating a face behind a brand.
For the symbol of the brand, we wanted to create something that wasn't explicitly clear at first glance, and steer away from the generic and expected. The solution was creating a hidden face within the logo when presented horizontally by flipping the second E (the E's as the two eyes and the L as the nose) which reflected the notion of creating a face behind a brand.
